S12·E21 – The Truth Behind the Ultra-Cheap Food Store

2021-10-01 • 30 min

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Everything is ultra-cheap. Vegetables for 30 yen. Beer for 33 yen per bottle, meat for 100 yen per 200 grams. The setting for this episode is a discount food store in Tokyo. Many customers visit the store in search of expired products and surplus inventory. A woman with a family of nine who wants to cut down on food expenses as much as possible. A parent and child who drive an hour to find affordable meat. Some people feel a sense of treasure hunting when searching for products with uneven inventory. The store also highlights the current state of food waste. What is the reason behind the demand for discounted products? We listen for three days.